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      Before investing on a new market, setting up in a new region or establishing a new relationship with a customer, you need to assess the quality of the business climate and evaluate the risks of unpaid invoices.
 
COFACE’S RESPONSE TO YOUR NEEDS
      Enabling you to plan ahead effectively and build the most intelligent strategies for your business is one of the essential aspects of our expertise. Thanks to our analyses, publications and conferences, we offer you the best tools to evaluate an environment in as much detail as possible.
 
 
 
 
Marketing information
DELIVERING A VALUABLE SERVICE
New Business SRL is a company operating in the food industry. Starting this year, the company expanded its product range by entering the dairy market. Given that these products are addressed to a new segment of clients and invoices are cashed in on time, New Business SRL wants to minimize the risk by choosing the best business partners.Specifically, New Business SRL needs to know potential clients in the area, for at least 3 years on the market that recorded an increase in turnover & profitability and with debts under the sectoral average.  
 
Applying these filters in its own database, Coface provides to New Business SRL marketing data as databases of 850 local companies that meet these criteria simultaneously, alongside with their risk assessment and contact information for all of these companies (official address, contact phone numbers and names of the top management team).  
 
Based on the information provided by Coface, New Business SRL has now a solid starting point to support its ambitious growth strategy through an accurate identification of its target market. To his surprise, the CEO of New Business SRL noticed that three potential clients that were initially targeted in order to deliver the goods on time are not included in the database provided by Coface and decides to avoid these companies.

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